Social Element

Social elements are a collective term for user-generated social content. This content can pertain to user identity (user profile information, gender), can be content meant for consumption (posts, comments), can be interactive (chats, calls), or can signify a user relationship (like, follow, or subscribe). The data structure of some common social elements is defined here and can be adapted by developers to match their specific implementation.

User Profile

• Identity on social platforms is usually shown through a profile. As the representation of personal identity, the profile is the single most important element of social networking and cannot be tokenized. When tokenized and then traded or exchanged, a profile loses its social significance and its value in representing user identity.

• The following is the basic user identity information that most social platforms support:

Field	Description
uid	User ID, a unique identifier on that platform
name	Username, corresponding to the real-world name
icon	Profile photo or avatar, an important symbol of personal identity

Post

• A post's significance lies in allowing users to express their own opinions and emotions. This important form of self-expression is the most basic form of content supported by most social platforms.

• The following is the basic information contained in a post:

Field	Description
id	Content ID, a unique identifier of that post
content	Specific post content; text, images, video, etc.
uid	User ID of the poster

Comment

Field	Description
id	Comment ID, a unique identifier of that comment
content	Specific comment content
uid	User ID of the commenter

Chat Message

Field	Description
id	Unique message ID
content	Specific message content
resList	Multimedia resource list
threadId	ID of the chatroom where the message was sent
uid	User ID of the messenger

1-on-1 Chat

Field	Description
id	Unique chatroom ID
name	username of the other user

Group Chat

Field	Description
id	Unique chatroom ID
name	Chatroom name
image	Chatroom icon

Community

Field	Description
id	Community ID
name	Community name
image	Community icon

Live Streaming

Field	Description
id	Live Streaming ID
name	Name
image	Live stream icon

Game or Interactive Event

Field	Description
id	Activity ID
name	Activity name
image	Activity icon

All the above social elements are common on any social platform, but the basic implementation of an element may be different across platforms. Here, we define the basic attributes that social elements must have to be generally recognizable. Based on these core elements, we can define rules to identify individual social elements.

For details, please see SEI: Social Element Identifier.